Digital Transformation Grant
This banner was designed to sit on the homepage, the banner itself needed to call attention but not compete with the main hero section. We settled on a lighter color in the background, and combining the blob element and containers to encase each human connection. Ultimately it called attention and felt unique to this specific giveaway.
Omnichannel Campaign
This campaign was strategically designed so that through every touchpoint, the consumer was reassured they were being offered new and meaningful content. We were able to push the limits of the brand guidelines a bit to allow this campaign to feel like a giveaway and use some Business.org colors that are reserved for special occasions.
Digital PR Design
Below are 5 separate PR pieces that are pitched to consumers; email, social, and onsite assets are shown. We are given a data set and overall key takeaways from each of the pieces, and work closely with DPR specialists to visualize the data in an impactful way for the user.
Gender Pay Gap DPR Piece
Personal Finance DPR Piece
The State of Small Business DPR Piece
Small Business Funding DPR Piece
Small Business Month Petition
